How to Score and Filter Facebook Group Leads
Use GroupHunter's 0-100 lead scoring system to identify and prioritize your highest-quality members.
Understanding Lead Scores
Every member gets a score 0-100 based on:
| Factor | Points |
|---|---|
| Email provided | +30 |
| Phone provided | +20 |
| Verified email | +10 |
| All questions answered | +10 |
| Answer quality | +10 |
| Mutual friends | +15 |
| Facebook age (greater than 1yr) | +10 |
| Profile complete | +5 |
Score Ranges
80-100 (🟢 Excellent)
- Has email + phone
- Complete answers
- Established profile
- Priority leads
50-79 (🟡 Good)
- Has email or phone
- Most questions answered
- Decent quality
0-49 (🔴 Low)
- No contact info
- Incomplete answers
- New/sparse profile
Filtering by Score
Dashboard Filters
- Go to Members → Leads
- Use score range slider
- Filter: 80-100 for best leads
- Export filtered results
Automation Rules
Auto-approve high scores:
- Condition: Lead score ≥ 80
- Action: Auto-approve
- Result: Best leads get instant access
Auto-decline low scores:
- Condition: Lead score < 30 AND no email
- Action: Auto-decline
- Result: Spam filtered out
Flag medium scores:
- Condition: Lead score 40-60
- Action: Flag for review
- Result: Borderline cases reviewed manually
Improving Lead Quality
Better Questions = Higher Scores
Ask for:
- Email (directly)
- Phone (optional)
- Detailed "why join" answer
- Professional background
Stricter Criteria
In automation rules:
- Require email
- Require all questions answered
- Minimum Facebook age (180 days)
- Mutual friends (3+)
Analytics
Track score distribution:
- Dashboard → Analytics
- Average score trend
- Per-Group breakdown
- Optimize based on data
Use Cases
Lead Segmentation:
- 80+: Hot leads → immediate follow-up
- 50-79: Warm leads → nurture sequence
- 0-49: Cold → decline or low-priority
Sales Priority:
- Export leads 80+ daily
- Assign to sales team
- Track conversion rates